Honor

Honor (stylized as HONOR) is a smartphone brand founded by Ren Zhengfei, created and bought by Huawei with George Zhao as their current global president. It’s marketed as a brand for millennials, with lower-priced phones and modernist designs. Huawei sold Honor to Shenzhen Zhixin New Information Technology on November 17, 2020.

History
Honor was founded in 2013 as a brand that produces series of lower-priced and modernist phones, newer technology for lower prices. Honor often sells their products through their site and other third-party retailers. Honor does, rarely, sell their models in actual markets. Honor has a club for certain customers that adds discounts to orders. Huawei decided to sell Honor in 2020 to Shenzhen Zhixin New Information Technology due to widespread sanctions on the company, deciding not to bring Honor down with them.